Learn how to operate products and formulate ASUS marketing strategies
4 Weekly Corporate Training on :
Download ASUS Brochure
Understanding Branding
From Icon to Myth: A brief history of brand marketing with case study.
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New Media
Management
Learn about top products new media marketing strategy.
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Brand
Positioning
Brand marketing method and whole case dismantling analysis.
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Chinese
Marketing 101
Understanding how to utilize user engagement for marketing.
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Week 1
Orientation
First Cohort meeting with trainers and students. Receive instructions on attachment expectations and requirements.
Week 2
Introduction
Trainers will explain the relevant processes and creative strategies of marketing in actual business operations. Assignments allocated based on current projects.
Week 3
Training
In-depth analysis of the consumption logic and purchase preferences behind consumers through case studies. Understand practical value of brand positioning and brand strategy.
Week 4
Presentation
Within the team, students prepare a set of creative proposal and present a final report to the trainers and executives.
